Archive for Michael Swanson

Donald Trump’s “Winning” Language Techniques Revealed – Mike Swanson (06/27/2017)

On Tuesday I was live on The Ochelli Effect at 8: 00 PM EST.

You can download the MP3 by clicking here.

These are prep notes I made before the show.

Interview with Hersh on Trump and Syria bombing.

How few know of this story – the way I saw it….

I was going to tell some stories…justification….

But I’m going to talk about Trump and NLP.

Imagine if I could….

But what would happen?


The good simple use:

Therapeutic Metaphors… actually normal way of talking…and useful…

Blue Trump or Nazi Trump?

And What if I did the smug talk instead?

NLP as a form of psychiatric therapy – founder Milton Erickson

My experience – marketing….police interaction…Las Vegas… and a skill that vanishes…

Two telephone fast talkers…

The opposite of reading players at a Poker Table…

A form of hypnotism????

But then it gets weird…….

“Among Erickson’s best-known innovations is the hypnotic handshake induction, which is a type of confusion technique. The induction is done by the hypnotist going to shake hands with the subject, then interrupting the flow of the handshake in some way, such as by grabbing the subject’s wrist instead. If the handshake continues to develop in a way which is out-of-keeping with expectations, a simple, non-verbal trance is created, which may then be reinforced or utilized by the hypnotist. All these responses happen naturally and automatically without telling the subject to consciously focus on an idea.”

How you walk and talk and where you stand… and touch…

“mirroring” – pacing and leading…

Seminars on this, salespeople…. was huge in the 1970’…

Dan Kennedy – Amway meetings…MLM…. Trump Unversity….

Trump just gave the world a masterclass in the persuasion tactic known as “pacing and leading” – Quartz

Last year posted this Scott Adams – Donald Trump Mind Control Methods Revealed.

Difference between “hypnosis” and “NLP”….

The key is people need to WANT to believe……. however I think this guy might be reading too much into “hypnotic techniques”…. it’s a performance like a singer….

“Anchoring” – NLP speak technique.

But NLP is not a normal way of talking or bevaior…

An example from the debate – Cruz attacks “New York values” – Trump takes that and talks aout 9/11 attacks and horrible smell of attacks – therebyy linking Cruz to attacks and death…. a subliminal metaphor…

“because he insults a lot of people”…… “and it’s an insulting statement Ted made…”

Always a reason….

Classic on persuasion techniques:

Influence: The Psychology of Persuasion, Revised Edition – Robert Cialdini

Books on this topic:

The Structure of Magic
Monsters and Magical Sticks
Frogs into Princes
Anthony Robbins – Unlimited Power

Some quotes and ideas

cures worse than the disease


The purpose of personality patterns…

Disorder armed with “successful” tricks = blue

In Face of Evidence Trump Ignored Intel Before Bombing Syria – Mike Swanson (06/27/2017)

An explosive article came out this weekend detailing Trump’s decision making process when it came to launching air strikes against Syria a few months ago.

Well it turns out he didn’t look at any hard evidence that proved his assertions that the Syrian government was gassing civilians according to investigative reporter Sy Hersh.

Here is an interview with Hersh on his findings.

And here is from Hersh’s article:

Some American military and intelligence officials were especially distressed by the president’s determination to ignore the evidence. “None of this makes any sense,” one officer told colleagues upon learning of the decision to bomb. “We KNOW that there was no chemical attack … the Russians are furious. Claiming we have the real intel and know the truth … I guess it didn’t matter whether we elected Clinton or Trump.“

Full story here Trump‘s Red Line – Seymour Hersh